Calculating your business's sales capacity
Sales capacity is the maximum amount of sales you can make during a given period of time (a work week). By knowing your maximum potential sales you can work backwards from there and arrive at a reasonable & quantifiable expectation of sales volume.
Variables that affect sales capacity:
1. Days & hours of operation
3. Speed & efficiency of the sales process.
How to calculate:
Identify each salesperson's max capacity: Based on a salesperson's schedule, divide the total minutes per week a salesperson has to focus only on selling by the average time it takes to make a thorough sales presentation (in minutes)
This will get you the max sales capacity of that sales person (on that schedule). It is important that you don't count in time that a salesperson is doing things other than selling and finishing sales with customers.
Add up the schedules: Look at your weekly schedule and add up the max capacities for the people scheduled. That is your sales capacity for that week.